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Why You Can't Ignore Social Media - The Financial Brand

Much more than simply a way to communicate with friends or access news, social media can become a game changer for banks and credit unions that want to provide better service, educate consumers or even introduce new products and services. By Sergio ...and more »

Proof that Snapchat is Facebook's biggest threat yet - Re/code

Facebook has been able to contain prior threats, such as Instagram and WhatsApp, through acquisition or cloning. But Snapchat may prove to be the one that got away. The most important thing about Snapchat is that it is still rapidly growing in ...and more »

Mobile now captures 2 out of every 3 digital media minutes in US - VentureBeat

That massive sucking noise you're hearing while checking Facebook or playing with Snapchat's brand-new messaging features just might be the signature sound of the entire mobile ecosystem, which is now capturing two out of every three minutes Americans ...and more »

The 6 Phases of Growth Hacking on Facebook - Business 2 Community

Startup Socials is a global community of entrepreneurs built to connect and empower people in the startup ecosystem. We host social and educational events around the globe where you can network, learn, and create new relationships for your current and ...and more »

Want real results from social? Start paying. - Marketing Land

If you think your organic social media posts are delivering diminishing returns, you're not wrong. Columnist Blaise Lucey explains why pay-to-play is becoming the new norm for all social marketing. Blaise Lucey on March 31, 2016 at 10:35 am. More ...and more »

Are Young People Leaving Facebook? Not Even Close. (Chart) - Re/code

There has been a general perception over the past few years that millennials are abandoning Facebook in search of greener, less parent-friendly pastures like Snapchat and Instagram. Not. Even. Close. A new comScore report released Wednesday highlights ...and more »

Facebook Really Does Rule The Internet, And These Charts Prove It - Huffington Post

Facebook wants to be your portal to the Internet. Many of its recent products are geared toward making sure you can experience news, chat with your friends and even send money without ever leaving the platform, and it seems the business model is paying ...and more »

Irish firms embrace social media but fail to monitor use - Irish Times

Almost all Irish companies now use social media to promote their business, but just 19 per cent of them monitor usage despite concerns about it being used inappropriately by employees, a new study shows. The survey reveals that 83 per cent of ...and more »

Snapchat Is Suddenly Attracting a Lot More Millennial Women Than Men - Adweek

Women love Instagram, Pinterest and Facebook, as we've learned in recent weeks. And now, at least when it comes to Gen Y, they're using Snapchat a lot more than their male counterparts, according to a YouGov report released Thursday night. The ...and more »

Facebook Bought its Biggest Threats, Is Snapchat Next? - Industry Leaders Magazine

Often littered with sharp, bold visions of disruptors de jour, future, and unicorns, the eccentric world of technology can perhaps seem deep-rooted in fantasy versus reality (No, we aren't talking about virtual reality). Facebook, the social media ...and more »