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Google's bad week: YouTube loses millions as advertising row reaches US - The Guardian

Major brands including Verizon and Walmart pulled their ads after they were found to be appearing next to videos promoting extremist views or hate speech. Olivia Solon in San Francisco. @oliviasolon · Email. Sat 25 Mar 2017 06.00 EDT Last modified on ...and more »

Google's YouTube Has Continued Showing Brands' Ads With Racist and Other Objectionable Videos - Wall Street Journal

A week after Google apologized for running customers' advertisements alongside objectionable videos, triggering a change in policy, its YouTube site is still rife with examples that are angering big advertisers and causing some to cut spending with the ...and more »

YouTube is facing a full-scale advertising boycott over hate speech - The Verge

More companies are pulling advertising from YouTube over Google's inability to ensure ads won't appear next to hateful and offensive content. The Wall Street Journal reports that YouTube videos centered around racist, homophobic, and anti-Semitic views ...and more »

YouTube Advertiser Exodus Highlights Perils of Online Ads - New York Times

When Google acquired YouTube in 2006 for $1.65 billion, it was considered a pricey gamble, one made with the belief that an online service known for pirated videos and vapid user-generated content could appeal to major advertisers. The bet paid off.and more »

Starbucks and Walmart join growing list of advertisers boycotting YouTube - The Guardian

Major companies pulling advertisements a sign that many doubt Google's ability to prevent marketing campaigns from appearing alongside repugnant videos. Agencies. Sat 25 Mar 2017 01.27 EDT First published on Fri 24 Mar 2017 18.01 EDT. Share on ...and more »

YouTube and Google boycott spreads to US as AT&T and Verizon pull ads - The Guardian

Major phone networks express concern over video sharing site and parent company's inability to guarantee money won't flow to extremism. Alex Hern · @alexhern. Thu 23 Mar 2017 10.07 EDT Last modified on Mon 5 Jun 2017 20.23 EDT. Share on Facebook ...and more »

Brands and Media Agencies Send Google an Ultimatum: Evolve or Else - Adweek

“Google's next step is simple: they must acknowledge that they cannot grade their own homework.” That's one top media agency executive's take on the scandal that has threatened to engulf the search and video giant over the past few days after AT&T, ...and more »

YouTube's Advertising Problems - Business 2 Community

Google-owned YouTube has had a pretty busy couple of weeks. And it's all about advertising and just how tricky it can be. skip. Ads by Hooly. The first issue that they faced was over a newspaper investigation which found that UK government paid ...and more »

YouTube's Ad Problems Finally Blow Up in Google's Face - WIRED

Late last year, Israel-based entrepreneur Matan Uziel saw a notification he'd never seen before pop up on YouTube's backend—the part of the site where creators upload their videos. “I saw a yellow dollar sign. At first I didn't understand what it was ...and more »

AT&T, Verizon join companies pulling ads from Google and YouTube - Engadget

YouTube video creators are fighting against the video service's filter screening out LGBTQ+ voices, while on the other end, advertisers are worried about a different type of content. In a movement that started with several UK brands (McDonald's, BBC ...and more »