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Snapchat testing two new advertising features - Media Life Magazine;

Snapchat testing two new advertising features - Media Life Magazine

Media Life MagazineSnapchat testing two new advertising featuresMedia Life Magazinesnapchat Last year Facebook's Instagram rolled out Instagram Stories, a copycat of Snapchat's Stories feature. Now Snapchat is taking page out of Facebook and Instagram's book. Parent company Snap Inc. is testing two new features in Snap Ads, the video ...and more »

Facebook, Inc. Takes Major Step to Further Monetize Instagram - Motley Fool;

Facebook, Inc. Takes Major Step to Further Monetize Instagram - Motley Fool

Motley FoolFacebook, Inc. Takes Major Step to Further Monetize InstagramMotley FoolInstagram is launching full-screen ads on its hyper-engaged stories feature. Could this be the ad product Facebook needs to help it extend ad load growth? Daniel Sparks. (TMFDanielSparks). Jan 12, 2017 at 1:01PM. You might recall in August when ...and more »

Instagram brings ads to Stories - Marketing Dive

Instagram brings ads to StoriesMarketing DiveAds for Stories will run as immersive full-screen vertical video and static photo units and marketers will be able to use Instagram's targeting, reach and measurement capabilities. Instagram's Snapchat-lookalike Stories launched in August and reaches ...and more »

Instagram Stories gets ads as daily users reach 150m - Netimperative;

Instagram Stories gets ads as daily users reach 150m - Netimperative

NetimperativeInstagram Stories gets ads as daily users reach 150mNetimperativeInstagram will start inserting ads into its new Stories feature, as the Facebook owned social network continues to encroach on rival Snapchat's territory. The adverts in the middle of Instagram's Stories will be marked by a small “Sponsored” tag as ...and more »

Ads Are Coming to Instagram Stories - Yahoo Food;

Ads Are Coming to Instagram Stories - Yahoo Food

Yahoo FoodAds Are Coming to Instagram StoriesYahoo FoodInstagram began testing of a way to monetize Instagram Stories Wednesday, adding immersive, full-screen ads from more than 30 advertisers, including Maybelline New York, Nike and Yoox. The disappearing content feature was introduced in August and ...and more »

Instagram Stories hits 150M users - Mobile World Live;

Instagram Stories hits 150M users - Mobile World Live

Mobile World LiveInstagram Stories hits 150M usersMobile World LiveInstagram Stories, launched last August, is used by 150 million users every day, the firm announced, as it introduced new ad options for the service. Noting that one-third of the most viewed stories are produced by businesses, the app maker said it now ...and more »

Facebook Instagram Stories Accumulates 150 Million Daily Active Users - TCC;

Facebook Instagram Stories Accumulates 150 Million Daily Active Users - TCC

TCCFacebook Instagram Stories Accumulates 150 Million Daily Active UsersTCCFacebook Inc.'s (NASDAQ: FB) Instagram launched “Instagram Stories” in August 2016, copying Snapchat from top-to-bottom in a bid to better compete against the latter. Yesterday, after only five months since its launch, Instagram Stories now boasts more ...and more »

Instagram's Snapchat replica begins monetizing - Business Insider;

Instagram's Snapchat replica begins monetizing - Business Insider

Business InsiderInstagram's Snapchat replica begins monetizingBusiness InsiderInstagram's Stories section, which is near-identical to Snapchat Stories, will start rolling out five-second photo and fifteen-second video ads between different stories, according to the company's blog. As stories auto-advance between different ...and more »

Paid media spend on social up by 65 percent, Instagram leads growth: Report - CNBC;

Paid media spend on social up by 65 percent, Instagram leads growth: Report - CNBC

CNBCPaid media spend on social up by 65 percent, Instagram leads growth: ReportCNBCBrands spent 65 percent more on advertising on Facebook, Twitter, LinkedIn Instagram and Pinterest in 2016 than in 2015, according to a new report, with spend on Instagram showing the highest levels of growth. The analysis by media technology company ...and more »

Instagram Stories will now have ads in between - Gizbot;

Instagram Stories will now have ads in between - Gizbot

GizbotInstagram Stories will now have ads in betweenGizbotEarlier we had reported that Facebook was going to show "mid-roll" ads in between the videos. Now according to the latest development, Instagram too has announced that it will be introducing the ads to its Stories feature. Instagram Stories will now ...and more »

Instagram Stories Gets Full-Screen Ads As Daily User Base Reaches 150 Million - Tech Times;

Instagram Stories Gets Full-Screen Ads As Daily User Base Reaches 150 Million - Tech Times

Tech TimesInstagram Stories Gets Full-Screen Ads As Daily User Base Reaches 150 MillionTech TimesInstagram began embedding non-intrusive ads into its users Stories beginning Jan. 11. They contain unclickable promotional contents that will be paid according to the impressions they generate. ( Carl Court | Getty Images ). Advertisement. While ...and more »

Forget video ads on Facebook, Instagram debuts full-screen ads in Stories - Hindustan Times;

Forget video ads on Facebook, Instagram debuts full-screen ads in Stories - Hindustan Times

Hindustan TimesForget video ads on Facebook, Instagram debuts full-screen ads in StoriesHindustan TimesJust after its announcement that it is going to start advertisements in videos on Facebook, Zuckerberg-owned picture-sharing based social media site Instagram is debuting full-screen skippable advertisements as a new feature. The company will put these ...and more »

Instagram adds business insights and ads to Stories - Media Update

Instagram adds business insights and ads to StoriesMedia UpdateInstagram is a place where people and businesses share their everyday and epic moments. And with the launch of Instagram Stories in August 2016, businesses are bringing their stories to life in another, more ephemeral way. Instagram adds business ...and more »

Instagram rolls out two new tools for businesses - Startups.co.uk;

Instagram rolls out two new tools for businesses - Startups.co.uk

Startups.co.ukInstagram rolls out two new tools for businessesStartups.co.ukUse Instagram to promote your business? From this week, you can now use full screen adverts in your Instagram stories... by Henry Williams. Updated: Jan 12, 2017 Published: Jan 12, 2017. Instagram rolls out two new tools for businesses ...and more »

Instagram Introduces Ads in the Stories Feature - Beacon Transcript

Instagram Introduces Ads in the Stories FeatureBeacon TranscriptThe increasing popularity of Facebook Inc's Instagram brought out some changes that may not be enjoyed by many. They will be introducing ads to their ephemeral Stories feature, thus bringing competition with Snap Inc to a new level. Stories is a five ...and more »

Instagram Stories hit 150 million users; to get skippable ads soon - Digit;

Instagram Stories hit 150 million users; to get skippable ads soon - Digit

DigitInstagram Stories hit 150 million users; to get skippable ads soonDigitFor a long time, Instagram has been the hallowed ground of social media - without the big money affecting your experience. Not anymore, as Instagram has decided to step up its advertising game by putting mid-roll ads in Instagram stories, the five ...and more »

Instagram Stories will soon get full-screen video ads - Memeburn;

Instagram Stories will soon get full-screen video ads - Memeburn

MemeburnInstagram Stories will soon get full-screen video adsMemeburnIf you're one of the 150-million people who use Instagram's Stories feature, you're in for a new surprise this year. Thanks to the feature's popularity, the company will soon feed advertising shorts into various users' Stories. These won't link to any ...and more »

Amy Iverson: Social media how-to: A parents' guide to Instagram - Deseret News;

Amy Iverson: Social media how-to: A parents' guide to Instagram - Deseret News

Deseret NewsAmy Iverson: Social media how-to: A parents' guide to InstagramDeseret NewsThe most popular social media network among adults is Facebook by far. But for teens, Snapchat wins by a sliver over Facebook-owned Instagram. I haven't allowed my kids to download Snapchat, so I am starting this series of parents' social media how-to ...and more »

Instagram Stories is Getting Ads - VR-Zone;

Instagram Stories is Getting Ads - VR-Zone

VR-ZoneInstagram Stories is Getting AdsVR-ZoneInstagram is going to turn an even greater profit this year as it monetises its new feature, Instagram stories. It will be inserting insert ads between photos and videos in Stories feature, which Vishal Shah, head of product management confirmed on ...and more »

Instagram's shameless Snapchat knockoff is doing marvelously well - Quartz

Instagram's shameless Snapchat knockoff is doing marvelously wellQuartzYesterday (Jan. 11) Instagram announced that Instagram Stories, a feature it launched in August 2016 that was a blatant copy of Snapchat, has accumulated 150 million daily active users. That's exactly how many users Snapchat had as of June 2016. That ...and more »