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Instagram Stories' 150 million daily users will soon see full-screen ads - InternetRetailer.com;

Instagram Stories' 150 million daily users will soon see full-screen ads - InternetRetailer.com

InternetRetailer.comInstagram Stories' 150 million daily users will soon see full-screen adsInternetRetailer.comOne-third of the most-viewed stories within the Snapchat Stories-like feature were posted by businesses. Lead Photo. Retailers will soon have more ways to target consumers with ads on Facebook Inc.-owned Instagram. Instagram is taking a page from ...and more »

New Video Ads Setup for Instagram Stories - Economics Wire

New Video Ads Setup for Instagram StoriesEconomics WirePopular web portal Instagram has announced adding video ads to its Instagram Stories sharing feature. The new feature will reportedly insert video ads in a user's clips. Starting this week, the company announced that it would be debuting the video ads ...and more »

Instagram to start testing ads in users' Stories - TechSpot;

Instagram to start testing ads in users' Stories - TechSpot

TechSpotInstagram to start testing ads in users' StoriesTechSpotJust five months after its debut, Instagram Stories already boasts 150 million daily viewers, up from 100 million in October and on par with the last number announced by Snapchat. Now the company is looking to monetize that massive audience with 5 ...and more »

Ads Within Videos: Will This Drive Revenues For Facebook? - TimeGazette;

Ads Within Videos: Will This Drive Revenues For Facebook? - TimeGazette

TimeGazetteAds Within Videos: Will This Drive Revenues For Facebook?TimeGazettePricing will be dictated by an online ad auction, with advertising slots going to the highest bidder. While watching Stories, the ads appear in between the Stories. That means that the content used in Stories can be a little more expressive, he said.and more »

Instagram is pushing ads into its Snapchat-like Stories feature - SFGate;

Instagram is pushing ads into its Snapchat-like Stories feature - SFGate

SFGateInstagram is pushing ads into its Snapchat-like Stories featureSFGateInstagram is moving quickly to introduce ads into Stories, the Snapchat-like feature it added in August that allows users to share a series of photos and videos that disappear after 24 hours. The company announced Wednesday it is testing full-screen ...and more »

Instagram Tests Full-Screen, Auto-Play Video Ads - MediaPost Communications

Instagram Tests Full-Screen, Auto-Play Video AdsMediaPost CommunicationsIn the coming weeks, Instagram users can expect to start seeing full-screen, “sound-on,” auto-play ads in Stories. “We are unveiling an initial test of immersive, full-screen ads in Stories with targeting, reach and measurement capabilities,” a company ...and more »

Facebook risks breaking its business model - Livemint;

Facebook risks breaking its business model - Livemint

LivemintFacebook risks breaking its business modelLivemintFacebook has a tortured but financially advantageous relationship with the people and firms that keep it stocked with posts, photos and videos. They make Facebook an entertaining hangout. And it essentially keeps all the money. But that's about to change.and more »

Agencies get excited about Instagram ads in Stories and new analytics tools - Digiday;

Agencies get excited about Instagram ads in Stories and new analytics tools - Digiday

DigidayAgencies get excited about Instagram ads in Stories and new analytics toolsDigidayOnly five months after Instagram released Stories — a feature that, well, borrowed from Snapchat — the photo-sharing platform announced today that it will be letting 30 brands place ads within Stories and is offering them a free analytics tool called ...and more »

Instagram Is Giving Snapchat a Run For Its Money - NBCNews.com;

Instagram Is Giving Snapchat a Run For Its Money - NBCNews.com

NBCNews.comInstagram Is Giving Snapchat a Run For Its MoneyNBCNews.comThe photo-sharing app launched Stories, a feature that many called a Snapchat copycat, five months ago. In that time, the feature has built a fan base rivaling Snapchat. Image: Popular Smart Phone Apps Of 2016. Instagram is beating Snapchat at its own ...and more »

Facebook Wants To Help Journalists 'Improve' Their Work - Vocativ

Facebook Wants To Help Journalists 'Improve' Their WorkVocativFacebook still won't call itself a media company, but it is coming closer to dipping its foot in the journalism pool. CEO Mark Zuckerberg is launching a new Journalism Project that aims to support “quality journalism, improve news literacy and provide ...and more »

Facebook tests mid-roll video ads - Business Insider;

Facebook tests mid-roll video ads - Business Insider

Business InsiderFacebook tests mid-roll video adsBusiness InsiderFacebook's quest for new channels for advertising is prompting it to test mid-roll video ads, according to Recode. This is crucial for the company because it may help it delay reaching maximum ad load, or the most ads it can show users without ...and more »

Instagram Videos Will Soon Have Skippable Ads In Stories - International Business Times;

Instagram Videos Will Soon Have Skippable Ads In Stories - International Business Times

International Business TimesInstagram Videos Will Soon Have Skippable Ads In StoriesInternational Business TimesIn another move similar to Snapchat, Instagram announced Wednesday the launch of ads being introduced to Stories. The five-second photo and 15-second video ads will appear between different stories, but they can easily be skipped. In the next few weeks ...and more »

Ads Within Videos Can Drive Revenues For Facebook - Forbes

Ads Within Videos Can Drive Revenues For FacebookForbesReports suggest that Facebook is testing a new “mid-roll” ad format which will give its video publishers the option to insert ads into their video clips, after the video has played for at least 20 seconds. The company will share 55% of the revenues ...and more »

Instagram launches video ads in between your friends' Stories - Macworld;

Instagram launches video ads in between your friends' Stories - Macworld

MacworldInstagram launches video ads in between your friends' StoriesMacworldDon't be surprised if the next Instagram Story you see is a paid video ad from Nike, Netflix, or Airbnb. On Wednesday, Instagram announced that video ads would be coming to its Stories feature. The ads will auto-play fullscreen in-between your friends ...and more »

Instagram Stories has more than 150 million daily users, new update introduces ads - Phone Arena

Instagram Stories has more than 150 million daily users, new update introduces adsPhone ArenaSince its launch back in August, Instagram Stories has grown considerably, as Instagram announced the application has now more than 150 million daily users. That many users in just five months is a great achievement, one that will most likely become ...and more »

Instagram Stories Will Now Feature Ads in Between - Wccftech;

Instagram Stories Will Now Feature Ads in Between - Wccftech

WccftechInstagram Stories Will Now Feature Ads in BetweenWccftechInstagram will now be featuring ads in between its Instagram Stories, a feature inspired from Snapchat. The Facebook-owned company said on Wednesday that it is testing up advertising videos in between its stories and is working with 30 global ...and more »

The Brief, Glorious Run Of Ad-Free Instagram Stories Is Now Over - Consumerist;

The Brief, Glorious Run Of Ad-Free Instagram Stories Is Now Over - Consumerist

ConsumeristThe Brief, Glorious Run Of Ad-Free Instagram Stories Is Now OverConsumeristLast summer, Instagram introduced Stories to its platform, a feature that happens to be very similar to competitor Snapchat's story feed. Until now, one key difference between the two has been that Snapchat's tried putting ads between the stories ...and more »

Soon You May Have To See Annoying Ads In Facebook, Instagram Videos - Vocativ

Soon You May Have To See Annoying Ads In Facebook, Instagram VideosVocativIn the age where most of the video we watch is streamed, often without advertisements in the middle, it's hard to remember exactly how annoying it is to be interrupted by commercial breaks in the middle of watching something. But Facebook may soon help ...and more »

At - Million Strong, Instagram Brings Skippable Ads to Stories - Zacks.com

At - Million Strong, Instagram Brings Skippable Ads to StoriesZacks.comOn Wednesday, Instagram announced that its Stories feature will debut skippable advertisements, and brands will soon be able to place five-second photos or 15-second videos between user content. The popular photo-sharing app, which is owned by ...and more »

Facebook Isn't Making Enough Money? - MediaPost Communications

Facebook Isn't Making Enough Money?MediaPost CommunicationsIs Facebook getting too greedy? Maybe. But maybe they just took one of the first steps to becoming an unbeatable entertainment powerhouse. Recode is reporting that the social network is planning to start inserting ads in Facebook videos, what is termed ...and more »